The wallpapers are yellowed, the colours of the sofa faded and the tiles in the bathroom have cracks and actually have to be renewed a long time ago. So three questions arise: 1. What should my home look like after the renovation? 2. what new furniture do I want? And 3. where can I find an expert to take care of the renovation or give me tips? At the Houzz.de portal you will find living ideas, products such as furniture or accessories as well as real estate experts.

The online platform Houzz brings together real estate-related service providers and owners. At Houzz.de, users are inspired by living, design and interior decoration as well as gardens. From the classic rustic country house style to modern urban living, users can collect and store their living ideas here. Owners can either browse freely through the suggestions and let themselves be guided from idea to idea or search specifically for what they need using categories such as “room” or “style”.

The same possibilities are available in the product area. Here, too, users can search or simply browse for furniture or accessories that match their home design. Once the user has found what he is looking for, he can buy his favourite piece of furniture or find out where he can buy it.

For the content – texts and photos – Houzz relies on the expertise of professionals. To maintain quality, real estate-related service providers must register as experts on the platform. Only commercial providers can provide content here. Thus Houzz manages to keep private snapshots away from the platform and to offer a good quality standard in terms of content. After all, it is in the best interests of the service providers to present themselves at their best. Behind this principle is also the revenue model of the portal. Because the experts pay for being able to publish content on Houzz. They can then publish blog posts via the community. Thus, craftsmen, interior designers or property developers post their works as references in small stories. Users can also contact the experts directly in the community and get advice from them.

The portal from the USA has been online in Germany for four years. Since then it has grown rapidly. Meanwhile about 100 employees work for Houzz in Germany. According to Houzz, over 40 million users worldwide use the platform every month. 90 percent of these are to be real estate owners who use the platform as companions during conversion or renovation work. In addition, more than 1.5 million experts are active on the platform worldwide. The expert directory allows you to quickly find the right professional for any real estate problem.

If you are looking for inspiration to renew your own four walls, you will find the latest design trends on Houzz. And if you are looking for support in renovating your home, you can first get an idea of the professionalism of the experts before deciding on someone to help you with words and deeds.

Would you like to know whether it is worth upgrading your property? Please contact us, we will be happy to advise you.

Fotos: © houzz